Showing posts with label subliminal message. Show all posts
Showing posts with label subliminal message. Show all posts

Monday, April 30, 2018

"The Middle" by Maren Morris is Secretly About Domestic Violence

Conclusive proof the pop hit of the year is actually a paean to intimate partner abuse and alcoholism ...


By: Jimbo X
@JimboX

Unless you've been held against your will at a top secret black ops site since January, you've probably heard "The Middle," as an approximate count, 456,437 times over the last five months. 

The song is a top 40 pop staple, still getting regular rotation on most of America's pop stations. And, of course, it's also used as the soundtrack for those omnipresent Target commercials ... indeed, the same way 2012 was the year that gave us Sandy Hook and "Call Me Maybe," it's pretty much a given that we'll ultimately recall 2018 as "the one with the Florida high school shooting and that 'meet me in the middle' song."

It's no doubt a catchy little jingle. The byproduct of ex-country crooner Maren Morris (obviously trying to become the next Tay-Tay, even though she obviously doesn't have the chops/aesthetic appeal to aspire for such lofty heights) Zedd and Grey (I still don't know what those last two do, or even if they're singular or plural artists), I initially thought the track was just another, harmless, radio-friendly ode to how much a woman wants to fuck some dude's brains out (which, by the way, is about 90 percent of the stuff you hear on the radio nowadays ... what's that about the objectifying male gaze again?) Alas, after enough listens of the song, I've discovered two fairly shocking things about "The Middle." 

No. 1 — the song has the EXACT same "ticking clock" sound from "Stay"; and ...

No. 2 — it's not a randy hymn about the female libido whatsoever ... in fact, it's secretly a song about intimate partner violence.

You scoff? Well, popular music (hence, the term "pop music," in case you've ever wondered) has a LONG track record of befuddling people with sugar-coated but subversive messages. For example, people thought "Born in the U.S.A." was a loving homage to America, even though it was actually a song about how poorly Vietnam veterans were treated during the Reagan administration. Same thing with "The Freshman" and "Brick" — at the time, we all though they were heartfelt songs about breakups, when abstractly (and even more shockingly, withing the contextual confines of the lyrics themselves) they were actually about abortions.

The same way some insightful souls deduced "Complicated" by Avril Lavigne was actually about date rape, I've decided to go public with my revelations about the not-so-veiled deeper subtext of "The Middle." Let's cut away the happy, upbeat tempo and dissect the lyrics all by their lonesome, why don't we?

Take a seat
Right over there, sat on the stairs
Stay or leave
The cabinets are bare, and I'm unaware
Of just how we got into this mess, got so aggressive 
I know we meant all good intentions


So right off the bat we know what's really going on here. Obviously, we've got one domestic partner offering an ultimatum to the other one. When Maren says "the cabinets are bare," that allows us to deduce a focal point to their relationship woes. Her man works all day, and it's her job to take care of the house, which apparently, she's been neglecting to the point where she stopped buying groceries for the family. But that also offers a secondary meaning: that the cabinets are bare because they engaged in mutual combat and one of them got slung into the china cabinet, where ceramic plates and perhaps even a box of chocolate Lucky Charms were used as weaponry. The singer literally has no clue how such a minor squabble turned into an act of family violence, hence, the line about "good intentions." But as we will soon see, it's not like the singer is the most reliable of narrators here ... 

So pull me closer
Why don't you pull me close?
Why don't you come on over?
I can't just let you go
Oh baby, why don't you just meet me in the middle? 
I'm losing my mind just a little 
So why don't you just meet me in the middle? 
In the middle 
Baby, why don't you just meet me in the middle? 
I'm losing my mind just a little 
So why don't you just meet me in the middle? 
In the middle 

Now, the first time I heard this song, my thought was the same as yours. "Well, duh, it's another broad singing about how much she wants to fuck somebody." But the more I've listened to the song, I realize the singer isn't trying to seduce somebody, she's trying to bait him into a fucking fist fight. When she says "pull me close" and "meet me in the middle," she's not talking about making up or working out a compromise, she means she wants to throw elbows with some motherfucker. The singer even admits this want of domestic violence is irrational, hence the line "I'm losing my mind just a little." But that leaves a burning question: just why is Miss Morris so psychopathically enraged? Well, let's examine the lyrics a little deeper.

Ohh, take a step
Back for a minute, into the kitchen
Floors are wet
And taps are still running, dishes are broken
How did we get into this mess? Got so aggressive 
I know we meant all good intentions

So, why is the floor wet? Note, she never explicitly states what the floor is wet with, either. Now, we could attribute those broken dishes to the physical altercation from earlier, but why are the water taps still running? Well, it's a bit of a stretch, but here's my hypothesis: the floor is wet from the hard liquor the narrator spilled, who was attempting to clean out the evidence of her furtive alcoholism when her boyfriend/husband showed up and caught her in the act. This is something that's actually strongly implied in the next stanza:


Looking at you, I can't lie
Just pouring out admission
Regardless of my objection, oh, oh
And it's not about my pride
I need you on my skin 
Just come over, pull me in, just 

"Pouring out admission?" "It's not about my pride?" I mean, goddamn, she pretty much makes it textual right there. The singer is an alcoholic bitch whose addiction is ruining the family, and now she wants to engage in drunken fisticuffs with her significant other instead of come to terms with the fact she's a stinkin' drunk, deadbeat mom and piss poor spouse/girlfriend. Which, of course, leads back into one more go-through of the main chorus, which insinuates this kind of violent behavior is cyclical. By the end of the track , there is no resolution, just the recognition that the couple is stuck, perpetually, in the ... ahem ... Middle ... of a violent, alcohol-ravaged co-dependent situation.

Forget it, boys — this is about as far down the rabbit hole we can go with product placement.

Yeah, it's kind of hard to go back to bopping your head and tapping your toes to the rhythm after learning the song is really about an alcoholic domestic abuser, no? What's really amazing to me, though, is how seemingly nobody else has picked up on this, despite the lyrics themselves pretty much making it clear as day.

Which I suppose is just more proof that you can say anything in a song, and just as long as the chorus is catchy and the beat is groovy, nobody will even give a fuck what you're really singing about. I mean, shit, Jethro Tull wrote a song that was explicitly about a pedo creeping on young children at the park, and classic rock stations still play it a good 30 times a day. 

So yeah, I guess if nobody gives a damn about a Stone Temple Pilots song encouraging date rape a good 25 years down the road, I reckon no one will bat an eyelash about 2018's defining pop anthem being a ditty about spouse abuse and alcoholism. 

What a time to be alive — when the most popular track of the year makes both its superficial and contextual meaning about substance abuse and intimate partner violence apparent to anybody with a working hippocampus, but they have to subliminally sneak in a furtive department store ad at the ass-end of the official video.

And to think; there are some people out there who actually argue that ours isn't the greatest epoch in human history ...

Tuesday, September 5, 2017

My Five Favorite Things About Taylor Swift's "Look What You Made Me Do" Music Video (in GIF form!)

Dissecting and deconstructing the latest music video from the undisputed Queen of Pop ... in fully animated pictorial form!


By: Jimbo X
JimboXAmerican@gmail.com
@JimboX

August 27, 2017 - a date that will live in eternal infamy. For those of you somehow out of the loop, that was when Taylor Swift debuted the spooky, cryptic video for "Look What You Made Me Do," the first single off her upcoming album Reputation. And to say that it was a watershed moment for contemporary pop culture is a gross understatement. I mean, shit, when was the last time you remember the unveiling of a music video being such a big deal? You'd have to go back to 1991 when Michael Jackson debuted the video for "Black or White" - you know, the one where Macaulay Culkin is the kid and George Wendt's his dad and there's that entire six minute breakdown where MJ bashes a car with a crowbar and keeps grabbing his balls before turning into a panther, for some reason - on Fox to find a music video reveal as heavily hyped as Swift's latest. And needless to say, it did not disappoint

The media frenzy started a couple of days before MTV's annual Video Music Awards (i.e., literally the only time all year the station actually plays music videos) when Tay Tay released a typographical, animated video on the YouTubes that just featured the song's lyrics laid over a bunch of crappy looking Clip Art montages. Naturally, it broke page view records and every radio station in the country was spinning the damn song on the hour. But what really made this one something culturally transcendent was the mystery surrounding the meaning and intent of the lyrics. Within minutes of the preview video going live scores of people were already online trying to decrypt the song like it was The Da Vinci Code or something. Was it a thinly veiled jab at arch rival Katy Perry? An oblique "fuck you" to Kanye West and the Kardashians? Some sort of Illuminati mind control claptrap tied to PizzaGate? EVERYBODY had their own theory on what "Look What You Made Me Do" was really about (complete with some wayward individuals accusing the laconic chorus of ripping off Right Said Fred's "I'm Too Sexy," when anyone with a working set of cochleas can yell you it's clearly ripping off 2 Live Crew's "Me So Horny" instead) and it made even the most jaded and apathetic media consumer at least somewhat curious as to what the full music video would reveal. In short, it was one of the most brilliant marketing ploys the music industry has pulled in a LONG time. This was no longer just another video being released; it had become a bona fide transcendent cultural experience, like the Mayweather/McGregor boxing bout or Starbucks' limited time only Unicorn Frapuccino.

To be fair, I haven't really been following all the Taylor drama over the last year or so, but one 20-minute dissertation from my GF filled me in on all the details of the whole "phone-gate" controversy with Kim K and Kanye - a pivotal piece of intel that makes the conclusion of the video (in which multiple incarnations of Taylor bicker back and forth about all the other Taylors being fake, manipulative and shallow) so much cattier and sassier. While there's a lot of stuff to digest and over-analyze, there were five things about the music video for "Look What You Made Me Do" that I found particularly interesting, and as a public service to the denizens of Internet-land, I've decided to isolate 'em in easily redistributable animated GIF form for more pageviews  - I mean, to give you a better comprehension of the audiovisual subtleties of the short-form film ...

Zombie Taylor!

And just like that, my opinion on necrophilia did a total 180...

Right off the bat the video hits a high note, with the sudden emergence of Taylor Swift's "reputation" crawling out of the grave in full Evil Dead makeup. It's a really deft directorial decision and gets about as far away from the goofy, wholesomeness of "Shake It Off" as they could have without stocking the video with ACTUAL Faces of Death footage and the whole thing is just tremendous pro wrestling booking 101. You want to recast yourself as something dark, ominous, edgy and pointedly threatening? Shit, you might as well go all in and transform yourself from something that looks like this to something that resembles the goddamn Castle Freak. We're barely 20 seconds in and we just KNOW this new incarnation of Taylor ain't taking shit from nobody no more; WWE executives, take note - THIS is how you frame the initial setup for an effective heel turn in the post-Facebook era. And yes, I will just come out and say it - even as a desiccated, reanimated corpse with black ooze foaming out of her mouth, I'd still tap it.

The Diamond Bath!

Yeah, it looks all fun and hedonistic - up until the first gemstone gets stuck in your cooter.

Well, if you need a good visual metaphor for opulent indulgence, I guess taking a page out of Scrooge McDuck's playbook and literally bathing in precious jewels is a pretty good way to get the point across. I like how her appearance here kinda' sorta harks back to the video for "Blank Space," making for a nice touch of continuity. She just looks so psycho bitchy and seductive at the same time, like you KNOW she'd kill you mid-coitus like Doogie Howser at the end of Gone Girl, but damn it, you'd beckon her sultry siren song regardless. Also, I dig how her makeup toes a 50/50 line between classic and trashy. I mean, just look at those razor sharp, blood red finger nails - those things aren't for showing off at ritzy galas, they're for manually milking prostates behind dumpsters and we all know it. Then there's that brief clip at the very end of the sequence, where she takes a bite into a big diamond necklace, which you just know had to taste pretty gross. I don't care HOW many times they wash that shit, there ain't no way you're getting the smell of African dirt miner off those things; I really hope Tay Tay is up to date on her shots after pulling such a biologically perilous stunt.

Tea Snakes!

Yeah, they probably should've spent a little less money on the wardrobe budget and just a wee bit more on the snake CGI ...

Don't ever say Taylor can't act. Her mannerisms in this video are fucking Lillian Gish-like, conveying so much emotion (primarily, cerebral ill intent) with just the slightest of facial twinges. With her leggy red dress and hair pulled back behind her ears she almost seems to radiate a semblance of coyness, perhaps even submissiveness. But like that one serial killer from that old ass HBO special that used to squeeze-spray poison into people's faces, that reserved demeanor belies absolutely sociopathic rage. It's just so incredibly subtle, but you can tell she's thinking downright evil thoughts. And what better way to make that blunt as a sledgehammer than by putting her on a royal throne, covered in snakes that feed her tea and start jiving whenever she punctuates her sentences with exclamation marks? Yes, it is incredibly on the nose, but you know what? Sometimes, you just gotta say "fuck you, subtlety, fuck you right in the ass," and I, for one, am glad Tay Tay and company took the very low road on this one.

An Homage to The Silence of the Lambs? 

In the original video, I hear she ate Katy Perry's liver with some fava beans and a nice chianti.

With everybody on the Internet analyzing and interpreting the video for hidden messages and clues into Taylor's psyche, I'm really surprised no one has picked up on this possible allusion yet. So there's this part in the video where Tay-Tay is inside what appears to be a giant golden birdcage. It seems innocuous enough, but at the very end of the clip we get the quick zoom-in above. Does this particular sight remind you of anything? Watching Swift nom-nom on champagne and lobster inside a circular panopticon while flanked by seven armed guards, I can't help but be reminded of the sequence in The Silence of the Lambs where Hannibal Lector has din-din inside a similarly shaped cell, also surrounded by police personnel. Does this mean there's a deleted scene somewhere where Taylor bites off a dude's tongue, pepper sprays another dude and wears his chewed off face to facilitate a getaway? My, we can only hope.

Be Still My Heart - GOTH TAY-TAY!

Sorry - I'm too busy fapping to come up with a pithy caption.

All guys have their specific aesthetic quirks regarding the female form (read: unapologetic fetishes) and my stylistic weakness has always been goth chicks. So imagine my sheer jubilance when halfway through the video Tay-Tay abandoned the bright red lips and flowing evening gowns for first-suicide-attempt black lipstick, clinically-depressed-high-schooler onyx nail polish and full body fishnet stockings! Even better, her gyrations and kinda-sorta Aquanet-overkill coif are eerily, eerily similar to the interpretive dance moves and ozone-depleting hairdo of Angela in the first Night of the Demons movie. Unfortunately, it looks like they cut out the part where she chewed off a fat dude's tongue or sucked face with a blonde bimbo wearing too much pink lipstick - but hey, she has to leave something for the next single, don't she?

I don't care if she's wearing lipstick made out of AIDS blood - I'd still snog her.

Of course, there a lot of other highlights from the video that are probably worth symbolically examining, but I'll let you draw your own illusions to what Taylor really means when she positions herself in front of a giant, crucifix-like "T" and starts kicking earlier iterations of herself into the hypothetical abyss, or the real message behind the part where the paparazzi snap photos of her behind the wheel of a crashed car while she's holding a Grammy and looking suspiciously like Katy Perry. Those thinly veiled messianic delusions and fuck yous to competing pop princesses aside, I think "Look What You Made Me Do" is just a flatout tremendous video and the perfect pop cultural burnt offering to officially kickoff the Halloween season. I absolutely LOVE how Taylor is embracing the heel role in the video - personally, I haven't seen someone do such a fanciful job of playing up their pseudo-megalomania since Hulk Hogan joined the N.W.O. back at Bash at the Beach '96.

Indeed, there is a very weird totalitarian vibe I get from the video, almost as if Tay Tay is channeling her inner Ilsa, She-Wolf of the S.S. Seeing as how Swift is the kind of gal who likes to shitpost on 4Chan and hang out with dudes who wear swastikas on their shirts, it wouldn't surprise me one iota if she was secretly a total nihilist or maybe even a proponent of The Dark Enlightenment (do note that she was pretty much the only major female singer who DIDN'T spend all of last fall deriding Trump and figuratively fellating Clinton on the campaign trail ... how interesting.) Don't let her (relatively) desexualized, family-friendly appearance fool you, her pop songs are anything but lighthearted "take thats" to her romantic rivals - indeed, they are actually Iliads dedicated to her own cerebral barbarism. In a way, I almost feel as if Taylor is secretly embarking upon the plot of God Bless America in real life, only instead of shooting up the live finale of American Idol herself, she's slowly but surely molding an entire generation of 14-year-old girls to utterly despise liberal pop culture icons like Katy Perry and Kim K. Like Ah-nold in Pumping Iron, she's an absolute master of psychological warfare; shit, just by standing next to Lena Dunham in a posed photo, she literally makes her (possible) ideological rivals look like literal retards. Like The Joker in The Dark Knight, maybe the past ten years have been carefully plotted out as part of some impossibly grandiose scheme to decimate the pop music landscape, and this darker, edgier Tay-Tay is just the first metamorphosis before she turns into a full fledged anarchic powerhouse. From some jailbait country cutie that wore too much lipgloss and always said thank you to a red-lipped crossover pop-tart to a futuristic militarized music video vixen in fetish gear to a vindictive mass media empress, there's really nowhere else she can go that doesn't involve overthrowing entire conglomerates or throwing genre adversaries out of helicopters.

If Red represented Taylor's transition from country to pop and 1989 represented her ascension from pop novice to pop queenpin, the next logical step is that Reputation will represent her full-blown immersion into cult of personality politics. In that, the music video for "Look What You Made Me Do" could indeed foretell a major, MAJOR shift in the causa sui of Swift's career.

While other pop stars want to be bigger than Madonna, Tay-Tay wants to be bigger than Mussolini. And hey - if her critics are going to call her an "obnoxious Nazi Barbie," what better way to get 'em back than by transforming herself into an actual fascist? Forget bubblegum pop - if the darker, more sinister tone of "Look What You Made Me Do" is any indication as to what the rest of Reputation resembles, methinks Tay-Tay's about to drop the world's first Buchenwald pop album. Hey, don't say I didn't warn you, either - I KNEW that girl was trouble when she walked in.

Thursday, November 10, 2011

A Sociological Analysis of the GTA V Trailer

Gaming's Biggest Franchise Looks To Get All Sorts of Political in Newest Installment

 
Last week, Rockstar Games unveiled the debut trailer for the next installment in the incredibly popular, incredibly controversial and incredibly lucrative Grand Theft Auto series.

And it, in short, was freaking awesome.

I’ve said this a couple of times before, but there hasn’t been a greater work of social satire in the last 15 years than the GTA games. Sure, all of the concerned parents groups and video game hating politicians may consider it to be the downfall of American exceptionalism, but what do those lunk-heads know about the art of parody? Take it from me, a guy with social satire genetics pumping through my veins - the guys behind GTA are some apt, APT social commentators. In fact, I would go as far as to say that the GTA games are the DEFINTIVE satirical work of the post 9-11 generation, a culture-skewering piece of art on par with “Dr. Strangelove” or “The Simpsons.”

Grand Theft Auto 3 was commentary on the mediocrity and uniformity of pre-9/11 urbanization. Vice City was a critical evaluation of the political excesses of the 1980s, while San Andreas was an allegory about the disenfranchisement of young African Americans and the hypocrisies of the liberal media. Grand Theft Auto IV, called “The Godfather of video games” by numerous publications, was about the influence of immigration, technology and mass consumerism on our cultural identities. Of course, if all you ever did was get your video game news from Fox or CNN, you would think that these games were nothing but hooker-murdering-with-golf-club-simulators. Imagine that: the mainstream media having no idea what’s going on the minds of mainstream Americans.

And so, the trailer for Grand Theft Auto V appears to be continuing in that steep, venerable lineage of social commentary. Although the trailer was only about a minute and a half long, it certainly packed a LOT of satirical elements, commenting on everything from the ongoing economic recession to the fact that Fed Ex can’t ever seem to get your packages delivered on time. So, who’s up for a second-by-second analysis of some of the finer points of the trailer?

Thanks to GTA V, I haven't been this pumped about alternative energies since that one Keanu Reeves movie about cold fusion came out!


00:00:007 – 00:00:10 – Don’t let the California vibe fool you, this ISN’T a game that seems to paint the Golden State as some sort of fantastical amusement-land like in oh so many other titles. Pay very close attention to the sidewalk , especially – just like the real Cali, the streets are cluttered and clogged with litter and debris. Not only is this a nice touch of realism, it may also be indicative of a new physics engine for the game. Does that mean we’re in store for fully shaded and fully rendered man-boob physics? My, we can only hope…

00:00:11 – 00:00:15 – It wouldn’t be L.A. without smog, would it? If this thing wanted to really replicate the California landscape, there would be more CGI haze in this one than the entire “Call of Duty” games combined

00:00:16 – 00:00:22 – Golfing, water skiing, backpacking. . .not only probable mini-games, but quite possibly in-game activities that influence your relations with non-playable characters. Note the characters holding hands and the international flags at the golf course – methinks that at some point, you may have to do a little social engineering with the virtual denizens of San Andreas, much the same way you did in “L.A. Noir.” 

00:00:23 – 00:00:26 – Apparently, one of the new character modifications for the franchise involves body piercings. And since its California, there will probably be an option to sign up for a government subsidized sex-change operation, too. . .

00:00:27 – 00:00:35 – Windmills, Pilates, and a cultural obsession with health and fitness, coupled with street crime, hyper poverty, and crass materialism. Where do these Rockstar guys come up with this stuff? 


00:00:43 – 00:00:46 – And the issue of illegal immigration? Or workers’ rights? Or environmentalism?

...if it were Arizona, they just would have opened fire instead.

00:00:47 – 00:00:51 – Clearly a Marxist take on the dissatisfaction of the U.S. laborer. Or maybe, the guys at Rockstar really, really think exterminators charge too much for their services. 

00:00:52 – 00:01:00 – Honestly, I’m kind of disappointed that they aren’t tackling the issue of the economic downturn and its influence on modern society for the new game. . .

00:01:01 – 00:01:08 – For those of you that aren’t hardcore sociology nerds, sleep easy: I’m pretty sure that somewhere amidst all of that social commentary, that’s probably a really, really fun action adventure game, too. 

00:01:09 – 00:01:25 - - Here’s something cool about the song used in the trailer, “Ogden’s Nut Gone Flake” by the English band Small Faces, according to Wikipedia, with relevant passages bolded for your pleasure:

“The B-side is based on an original fairy tale about a boy called Happiness Stan, narrated in his unique ‘Unwinese’ gobbledgook by Stanley Unwin, who picked up modern slang from the band and incorporated it into the surreal narrative...the plot of the fairy tale is that Stan  looks up in the sky and sees only half the moon, he sets out on a quest to search for the missing half. Along the way he saves a fly from starvation, and in gratitude the insect tells him of someone who can answer his question and also tell him the philosophy of life itself. With his magic power Stan intones, "If all the flies were one fly, what a great enormous fly-follolloper that would bold," and the fly grows to gigantic proportions. Seated on the giant fly's back Stan takes a psychedelic journey to the cave of Mad John the hermit, who explains that the moon's disappearance is only temporary, and demonstrates by pointing out that Stan has spent so long on his quest that the moon is now full again. He then sings Stan a cheerful song about the meaning of life.”

Apparently, the "meaning of life" entails performing jewel heists while dressed like Ghostbusters.
Could it be that Rockstar culled the plotline for GTA V from an almost 50 year old prog rock album?  Yeah, it does sound pretty out there, but seeing as how this is the same company that made video games out of the 1999 WTO Protests in Seattle AND a hyper violent re-imagining of an archaic Ah-Nald vehicle, who is to say that the crew is above a little allegorical gaming?

Of course, there are still PLENTY of mysteries surrounding the game, from it’s actual release date to how it will implement online play. This much, however, we know for certain:

Whenever and however this one gets released, it’s going to result in a LOT of squandered free time for the coveted 18-34 demographic here in the States.

Employers of America, you have been duly noted.